Let's Co-Create

Wellness Copywriter + Brand Visionary

Co-creation is the act of coming together with a trusted partner to bring your greatest business vision to life, and you can consider me your very thoughtful and experienced partner in creating a brand that feels like you. As a marketer with a background in integrative health and wellness, I’ve supported over 100 wellness coaches and entrepreneurs in creating meaningful and authentic brand identities through careful strategy and conversational copywriting. It’s a beautiful thing to bring someone else’s vision to life, and I’d love to offer my expertise to bring yours into the world too. Shall we?

My Services

I couldn’t be happier with the results!

Blair’s process and presence really helped us get to the root of what I needed my website to convey.

After spending time together, going through my story and business goals, she helped me craft a message
and format for a beautiful site rebrand. 

- Alexandra Jamieson, Author & Functional Nutrition Coach, Co-Creator of Super Size Me
the blog

11 character traits of successful entrepreneurs.

Here’s the truth. While all of us are born with innate gifts and usually spend our lives discovering how to use them, not every single person on the planet is meant to leverage those unique qualities and talents to launch and run their own business. And that makes total sense, right? There are people who are naturally inclined to lead,... Read More

3 tips to balance “realness” with “professionalism” on Instagram

Over the past couple of months, I’ve been keeping a close eye on how influencers with large followings have been balancing “business” with “real life” moments on their Instagram feeds and stories. Some of them share detailed snapshots of their everyday life, while others barely give you a hint about what they’re up to behind the scenes. Some use their... Read More

how to be original, not a copycat.

It started as a normal Tuesday. I had just made my usual breakfast smoothie of macadamia nut milk, plant protein powder, blueberries, almond butter, and cinnamon. I sat down at my desk, sipping out of my stainless steel straw, and popped on Facebook to post something on my business page. As I scrolled through my feed—bad move, Blair—I got inevitably... Read More