Let's Co-Create Let's Co-Create
Following in the footsteps of your favorite wellness industry celeb isn't the secret to reaching global recognition or that coveted 6-figure income. The truth is, your success and impact come down to being a trailblazer—more specifically, being the REAL YOU. It's in leading with an unbridled authenticity that you become magnetic and gain the power to stand out from the crowd. The first step? Leveraging who you are to create a distinct personal brand.

FREE 20-Page Brand Clarity Workbook

5 Essential First Steps to
Standing Out in the Wellness Industry

Your secret weapon to avoiding the mistake of creating a brand that looks + sounds like everyone else's.

    Wellness Copywriter + Brand Strategist

    I’m here to coax the business vision out of you; to clarify the truth that lives beneath too many ideas and too many self-doubts; and to write the words that clearly communicate who you are and what you do. Only then will your future clients find you and think, “THIS is who I’ve been looking for.” As a marketer with a background in integrative health and wellness, I’ve supported 200+ coaches, entrepreneurs, and best-selling authors in creating distinct brand identities and engaging website copy that not only captures their voice + vibe, but converts people into paying customers. You want that too? Let’s chat.

    My Services
    I couldn’t be happier with the results! Blair’s process and presence really helped us get to the root of what I needed my website to convey. After spending time together, going through my story and business goals, she helped me craft a message and format for a beautiful site rebrand.

    Alexandra Jamieson

    Author, Functional Nutrition Coach & Co-Creator of Super Size Me

    When I decided to completely revamp my website and rebrand myself, I was overwhelmed by the task of creating copy for each page of my new website. Blair came highly recommended as someone who could help me with content development. Giving her the project was one of the best decisions I could have made. She made the process so easy for me, and took all the stress right off my shoulders! She grasped the nature of my work with ease, and immediately knew how to eloquently share it with my readers. I’m so happy with the copy and highly recommend Blair and her work!

    Anita Moorjani

    New York Times Bestselling Author of Dying to Be Me

    Blair is what I’d call a conscious creative. She infuses all of her work with heart and intention, which is such a gift in the fast-paced world we live in today. Having worked with her in a number of capacities over the years, I’ve seen it first hand. Most recently, she was the photographer for a photo shoot + interview I did, and it was an absolute joy to work with her. I highly recommend her as a creative running buddy, especially if you’re in the wellness space.

    Sarah Anne Stewart

    Founder of Holistically Slim

    I feel like I won the lottery when I met and hired Blair. She has incredible integrity (which is uber important to me), a kind heart, and is tremendously hard working; she always makes me feel like we can figure anything out together. I started working with Blair on one project that was close to my heart and before that was even complete, I literally couldn’t wait to hire her for all of my editorial and copywriting needs moving forward. She really captured my voice so clearly, I can’t recommend Blair enough!

    Nitika Chopra

    Talk Show Host + Self-Love Guru


    podcast


    listen episode 61: letting curiosity be your guide with Katie Horwitch

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    listen episode 60: lean into what you love with Emily Fletcher

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    listen episode 59: trusting the process with Elizabeth Peterson

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    listen episode 58: getting comfortable with being uncomfortable with Candice Puthawala

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    listen episode 57: the magic of taking imperfect action with Paige Bourassa