Meet Copywriting 101, a course that teaches you how to clarify your brand’s message, write the core pages of your website, and become the natural client magnet you’re meant to be.
In the wellness industry, there’s a big misconception that a pretty website with professional photos will be enough to establish credibility, attract clients, and make money.
The truth? That’s not the stuff that grabs people by the heartstrings, inspires them to take action, or makes them swipe their credit card. Words do that.
If you don’t know how to use words to speak your audience’s language, paint a picture of their pain points and desires, and position yourself as the perfect solution, then…
…it will be crickets, not clients.
Learn how to structure the page, write a captivating tagline, create services teasers, and more.
Learn how to write your story and a professional bio in a way that supports your unique expertise.
Learn how to write non-salesy sales pages that inspire your readers to take action.
Exactly what you need to think about BEFORE diving into writing.
How to write copy that’s in your voice and speaks to your audience.
Step-by-step guidance on how to write your Home, About, and Services pages.
A deep dive inside my previous copy work to see these principles in action.