episode 249: the 3 essential layers of an authentic brand


In today’s episode, I’m diving into part two of how to use discovery work to create a solid, authentic, and magnetic business:

Developing your brand assets.

If you haven’t listened to part one yet (episode 248), go ahead and do that first. It’s a quickie – just 17 minutes.

Inside, I share:

  • What brand assets are and why they matter
  • The three essential layers of a magnetic brand
  • How to define them and integrate them
  • And more!

I also invite you to join the Free Brand Yourself Challenge, starting on November 27th, where I guide you through a powerful clarification process that will make it easy to bring your true self into your online presence.

Details here.

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